Privacy Policy

1 Introduction

This Privacy Policy explains how Polytype (we, us, or our) collects, uses, and protects your personal data when you purchase font licenses from our website. We are committed to protecting your privacy in accordance with the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR).

2 The Need for Cookies

Our website uses strictly necessary cookies only. These cookies are essential for site navigation and to manage the basket. Because these cookies are strictly necessary to provide the service you have requested, they do not require your prior consent under UK law. We do not use any analytical, tracking, or marketing cookies.

3 Data Collected

We collect and process a limited amount of personal data through our guest checkout process. This includes:

3.1 Identity Data

your first name and last name;

3.2 Contact Data

your email address;

3.3 Transaction Data

details about the font licenses you have purchased;

3.4 Financial and Tax Data

your billing address and payment metadata, which are processed and stored by our payment provider, Stripe.

4 Data Use

We only use your data when the law allows us to. Most commonly, we use your data in the following circumstances:

4.1 Contractual Necessity

to deliver your font files, issue your license, and maintain a record of your perpetual usage rights;

4.2 Legal Obligation

to maintain accurate financial records for UK tax (HMRC) purposes;

4.3 Legitimate Interests

to verify authorized licensees and protect our intellectual property.

5 Data Retention

We apply different retention periods depending on the purpose of the data:

5.1 License Records

We retain your name, email address, and licensee assignments for the duration of your perpetual license. This allows us to verify your licensing status and resupply font files if you lose them.

5.2 Financial Records

We retain transactional data (such as billing addresses held within Stripe) for 6 years to comply with UK tax obligations.

6 Data Sharing

We do not sell your data to third parties. We share your data only with essential service providers:

6.1 Payment Processor

Our payment processor, Stripe, who handles your payment details and billing address.

6.2 Web Hosting

Our website and database are hosted on secure servers located within the United Kingdom.

7 International Transfers

While our primary hosting is in the UK, our payment processor, Stripe, may process data in the United States. Such transfers are protected by standard contractual clauses or the UK-US Data Bridge to ensure your data receives an equivalent level of protection as it does in the UK.

8 UK GDPR

In accordance with the UK General Data Protection Regulation (UK GDPR), you have the following rights regarding your data.

8.1 Access

You can request a copy of the personal information we hold about you.

8.2 Rectification

You can ask us to correct inaccurate information (such as a misspelled name or updated email). Please note that as licenses are non-transferable, identity updates are limited to corrections and legal name or title changes.

8.3 Objection

In certain circumstances, you can object to our handling of your data.

8.4 Erasure

You may request the deletion of your data. However, please note that deleting your licensee record will remove our ability to verify your license and provide future support or file recovery.

9 Contact Us

To exercise your rights or ask questions about this policy, please contact us at hello@polytype.co.uk. You also have the right to complain to the ICO (www.ico.org.uk).